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Understanding the Basics of SEO

Search Engine Optimisation is the process of getting your website to appear in the top of the search engines when a keyword or key phrase is searched for.

Because the actual way the Search Engines rank and list web pages is unknown, SEO is more an art rather than a science.

What we do know is there are multiple things that you can do to ensure that your website is properly optimized so the search engines can find and spider your content well.

Many of the most common SEO compliance issues are already dealt with by Flower Store In a Box such as:

  • Page Titles; 
  • Metadata (please read our guide on Metadata) 
  • Alternate Tags for Images; 
  • Proper HTML Semantic markup (using headings etc) 

However for your website to be properly optimized there are a number of steps the single most important thingyou can do is have great uniqiue and relevant content on each page of your website.

 

 

 
Added: 2013-7-15 and last modified: 2018-11-06