Marketing

Adding members level

Adding members level

Member levels let you group customers into loyalty tiers, each with its own automatic discount or benefit.

What you can do here

  • Create new loyalty levels, such as "VIP" or "Gold Member"
  • Set the discount or benefit that comes with each level
  • Choose whether the level is given automatically to every new customer, or earned once they reach a minimum spend
  • Get your levels ready to assign to new or existing customers

Step by step

  1. Go to Dashboard > Marketing & SEO > Marketing > Members Loyalty Levels
  2. Name the level (e.g. "VIP", "Gold Member")
  3. Set the discount or benefit customers in that level receive
  4. If every new customer should start at this level, turn on Standard on joining. Otherwise, set the minimum total spend required for customers to reach it
  5. Save

Tips

  • Keep level names short and clear so your team can spot them easily on customer profiles
  • Make sure spend thresholds increase progressively across levels (for example, Gold must be set higher than Silver) so customers move up in the right order
  • Once a level is created, see the Adding existing customers to members levels article to add current customers to it
  • Check the Automated member loyalty Settings article if you`d like customers to qualify for a level automatically based on spend

Ask the assistant

You can also ask the assistant to help you set up a members level directly, for example:

  • "Create a new VIP members level with 10% discount"
  • "Show me all my current members levels"
  • "Set up a Gold Member level for customers who spend over $500"
  • "Make Bronze the standard level for every new customer"
Added: 2025-09-30  •  Last updated: 2026-07-10
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