Sales & Performance Tracking

Gift Voucher Email Templates

When a customer buys a gift voucher, the recipient gets it by email so the wording and look of that email matters. This is where you customise what that email says and how it presents your voucher.

What you can do here

  • Customise the subject line and message of the voucher delivery email
  • Add your own branding, greeting, and tone to match how you talk to customers elsewhere
  • Make sure the voucher code and value are clearly presented to the recipient

Step by step

  1. Go to Marketing & SEO > Marketing Tools > Gift Vouchers.
  2. Scroll down to find the Email notification, then click Customise to open the email template settings for vouchers.
  3. Edit the subject line and body text you can include the buyer`s name, a personal message, and the voucher amount.
  4. Save your changes.

Tips

  • Keep the voucher code and expiry date easy to spot recipients often print or screenshot the email rather than searching for it later.
  • A warm, on-brand message makes a voucher feel like more of a gift and less like a receipt.
  • Send yourself a test voucher purchase to check how the email looks before customers start using it.

Ask the assistant

The AI assistant can help you manage this directly. Try:

  • "Update the gift voucher email subject line to ..."
  • "Show me the current gift voucher email template"
Added: 2026-07-05  •  Last updated: 2026-07-09
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